Privy Labs Protocol Whitepaper v 1.0
  • Privy Labs Protocol
    • Introduction
      • The paradox of social media
      • The persistence of piracy
      • The bottom line
    • Solution Overview
    • Team
  • Our Philosophy & Values
    • 3 Core Tenets
    • Our Why
    • Why Web3
  • Our Approach
    • Problem-solving at the source
      • Core Primitives
      • Copyright - Originality, Creativity, & Fixation
      • The DMCA
      • Removal
  • The Core Technology
    • Systems Overview
      • Virtual Account System
        • Account Abstraction
        • Privacy
        • Gas
      • Content Certificate & Tracking System
        • Proof of Ownership
        • Watermarking
        • Encryption & Cryptography
        • Storage
        • Publicity & Privacy
      • Content Verification Network
        • Permissioned Approval
        • Takedown
  • Use Cases
    • Use Cases
      • Sensitive content: Adult creators, models, & sex workers
      • Content Creators
      • Digital artists & photographers
      • Journalists
      • Families
      • Celebrities
      • Social media platforms & creative marketplaces
      • Trust & Safety Organizations
  • PrivyCam
  • Governance & Community
    • Privy DAO
  • Tokenomics & Incentives
    • Incentive Model
  • Risks & Mitigants
    • Risks & Mitigants
  • Our Roadmap
    • Our Roadmap
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  1. Privy Labs Protocol
  2. Introduction

The bottom line

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Last updated 2 years ago

Controlling our image is about more than our creative work. It’s about our brand, our identity, and our autonomy as humans.

There are three fundamental issues underlying the problem of Internet consent:

  1. Lack of control; contributors have no ability to control or scope use of the content after it is shared on the web.

  2. Lack of ownership; contributors relying on copyright jurisdiction face economic and geographic restrictions, contrary to the global nature of the internet.

  3. Lack of symmetric recourse; content misuse spreads orders of magnitude faster than the ability to address or enact recourse upon it (per ).

At Privy Labs, we envision a world where consent is the highest form of infrastructure and is proactively baked-in to every experience we as contributors have on the internet.

Brandolini’s Law